Unit 2 Marketing Db

The priority of all marketers is the at matchlessment of their customers This is the very reason accordingly people in the organization who atomic number 18 involved in market must identify and realise ways on how customers- both individual and organizations will be fully d . Most companies spend huge study of funds to search on what consumers leverage , where they get , when they purchase , how much they purchase and why they purchase a crabby good or serviceUnderstanding consumer buying sort starts from identifying the marketing stimuli which consists of the tetrad Ps of marketing , namely product , price , forwarding and place . In addition external factors like scotchal , technological , tender and cultural , that may in one or some other play buyer behavior must also be given careful exam by marketersAll th ese mentioned inputs shall be utilized to discover and understand buyers characteristics and the military operation on how these buyers make their purchase decisions .

These buyers attributes and their buying decision office when ascertain will decease to unearthing of consumers attitudes and preferences , purchase behavior on what , when , where and how much to buy and the sign and high society relationshipSafariland as a manufacturer of highly advance(a) body armor system products , through marketing interrogation , identifies the underlying needs of its clientele for the usance of great satisfaction . Personal factors specifically occupation ,! economic situation , life style and personality and self-concept highly influence the buying behavior of customers who are purchasing the product of this company , which is bullet proof robe Most of the customers of Safariland are...If you want to get a full essay, position it on our website: BestEssayCheap.com

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