While selecting cities that are prime for opening of under-grad / vocational institutes targeted at the upper middle class with monthly fee visitation for of Rs. 7000-10000. I basically looked at below mentioned factors: 1.Market drawing fare 2.Strategic Fit Resources / Capabilities 3.Sustainability of Competitive Position 1.Market Attractiveness : I looked at securities industry attractiveness as a monetary puzzle wherein the idea would be to drive maximum ROI in the coterminous 10 years from the said geography/location. a)To aegir the grocery store potential, I looked at the Indian Readership Survey info for 1999-2000 and 2009-2010 and looked for highest persona growth in SEC-A and B family units. This gave me a describe of cities where the urban rich and upper middle class community was development at a faster pace than others. b)I further filtered the to a higher place list by Gross Income per household to come up with a list of fifteen cities which include Bardhaman, Indore, Kolkata, Patna, Nagpur, Surat, Kanpur, Coimbatore and Kochi, along with pass judgment outcomes like Delhi, Mumbai, Hyderabad, Chennai, Ahmadabad and Bangalore. c)To further verify and intone this list I looked at the data posted by Income Tax discussion section on net ad hominem IT submission.
apart from the above mentioned list, I added Guwahati and Chandigarh based on highest percentage increase in personal Income Tax submission over the last(prenominal) decade. d)In the above mentioned list of 17 cities, I looked at market penetration by existing players and opportunities to ta ke market share from existing players based ! on competency factor. To do the same I looked at data on under-grad institutes in these cities as a percentage of amount SEC-A & B population. This take to the elimination of eight cities including - Delhi, Mumbai, Hyderabad, Chennai, Ahmadabad, Bangalore, Chandigarh and Nagpur. 2.Strategic Fit: a)I inaugural looked at constitute constrains by looking at be data available on various property websites. In rear to...If you want to get a full essay, bon ton it on our website: BestEssayCheap.com
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